One non-negotiable to go from chasing clients to hand-selecting them

by | Nov 7, 2026

You may have seen that a few months ago, I opened up two new high-level OBM spots for the first time in years.

Clients filled out an application to work with me after reviewing my sales page with my high-ticket retainer investment listed.

They came to our consults ready to hire me, and I picked the clients who were the best fit.

I filled both spots in one month and added $3k in recurring revenue with fantastic clients.

And when I think about what gave me that ability to actually hand-select my clients, it comes down to one non-negotiable I started implementing years ago, then doubled down on recently.

I also know this is the opposite of what most of us high-achievers do instinctively.

And because of that, it can be so easy to skip over, then wonder why people can’t see we’re the best hire.

That’s why I shared: 

  • What took me from being one of ten identical applicants in people’s inboxes 8 years ago to standing out as the obvious (and only) choice and getting fully booked with high-ticket clients
  • Why this can be so tricky to recognize, and how not having this non-negotiable in place can keep brilliant service providers feeling overlooked and underpaid
  • What really has high-ticket clients line up to work with you (that isn’t a certification, a discount, luck, or throwing in a free bonus)

Catch the replay below.

Ready for personalized 1:1 support from a coach and partner who wants to work closely with you to help you build the recurring, reliable revenue base that makes getting fully booked, hitting record-breaking cash months, and feeling the spaciousness and stability you’re working toward all possible at the same time?

I’m always looking for my next great-fit clients for spots that open up from time-to-time in my month-long strategy intensive or 6-month coaching partnership, and I’d love to see if that’s you! Join me for a free coaching clarity call.